The world of franchising remains one of the strongest forms of business expansion in a variety of sectors, from food and retail to beauty and professional services. For those looking to invest or expand their businesses under this model, franchise exhibitions represent a window into key opportunities. These events bring together franchisors, investors and industry experts, providing a networking and learning platform that is crucial in such a competitive environment.
Below is a review of the world’s leading franchise exhibitions, detailing the focus of each to help you identify which one best suits your business objectives.
International Franchise Fair (FIF) – Mexico
Date and place: March, Mexico City
Focus: Investment opportunities in Latin America
The International Franchise Fair (FIF), with more than 45 years of experience, is one of the most prestigious in Latin America and has established itself as a reference event for those looking to expand or invest in franchises in this market. At FIF, you will find a wide range of franchises, from large international brands to growing local options, covering sectors such as food, health, education, technology, among others.
One of the key aspects of FIF is its focus on expansion in emerging markets within Latin America. This makes it an ideal place for those wishing to invest in a region of great potential, characterised by its cultural and economic diversity. Through seminars and workshops, attendees can get advice on how to operate a franchise in these markets, adapting to local regulations and particularities.
FIF also facilitates direct contact with consultants and advisors specialised in franchising, which is of great value for investors seeking practical and reliable information before making an investment decision.
More information: FIF – Mexico
The National Franchise Exhibition – United Kingdom
Date and place: October, Birmingham, UK
Focus: Franchise expansion in Europe and the UK
The UK is one of the most attractive markets for franchising and the National Franchise Exhibition, held in Birmingham, is the country’s most important event in this field. It is a unique opportunity for those looking to franchise or invest in a franchise in one of the strongest and most regulated markets in Europe.
The event not only offers the chance to explore franchising options in traditional sectors such as restaurants and retail, but also focuses on emerging sectors such as technology, financial services and sustainable franchising. With the participation of well-known brands and a diverse range of exhibitors, attendees can compare options and find franchises that align with their interests and financial goals.
In addition, the show includes free seminars on how to start and manage a franchise in the UK, offering detailed information on local regulations, financial and legal aspects, and market trends. This is especially valuable for foreign investors looking to expand into the UK market.
More information: The National Franchise Exhibition
Franchise Expo Paris – France
Date and place: March, Paris, France
Focus: Expansion of franchises in the European market
Franchise Expo Paris is one of the most important trade fairs in Europe and an international benchmark for those looking to invest in franchises or expand their business on the continent. With more than 500 exhibitors, this fair is ideal for exploring investment opportunities in a wide variety of sectors, including retail, hospitality, fashion, health services and much more.
France is a key market for franchising in Europe, and this event provides access to established brands and new and emerging franchises looking to break into a market with great potential. Visitors have the opportunity to attend conferences given by industry experts offering information on best practices for international expansion and the creation of sustainable franchise networks.
In addition, the fair focuses on the international growth of French and European franchises, providing support for those wishing to expand into foreign markets. It is a must-attend event for any entrepreneur or investor who wants to learn about growth trends in Europe and the most dynamic sectors of the moment.
More information: Franchise Expo Paris
Export Gateway Africa – South Africa
Date and place: September, South Africa
Focus: Franchising in emerging African markets
Africa is considered one of the most important emerging markets for the future of franchising, and Export Gateway Africa has positioned itself as a strategic event for those looking to expand their franchises on the African continent. South Africa, as one of the most developed countries on the continent, offers an ideal platform to start operations in neighbouring and larger markets.
The fair is not only aimed at franchisees, but also at international exporters and investors who wish to explore business opportunities in Africa. During the event, talks are held on the particularities of doing business in Africa, the regulatory challenges and the barriers companies must overcome to succeed in this diverse continent.
Export Gateway Africa is designed to facilitate entry into African markets, where demand for goods and services continues to rise, driven by a growing middle class and economic development. Franchises operating in sectors such as technology, education, financial services and agriculture find this event a conducive environment for expansion.
Read more: Export Gateway Africa
International Franchise Expo (IFE) – USA
Date and place: May, New York, USA
Focus: Franchising in the global marketplace
The International Franchise Expo (IFE), held annually in New York, is one of the largest and most recognised franchising exhibitions in the world. It brings together more than 400 brands from over 100 different sectors, making it an exceptional opportunity for entrepreneurs looking to invest in global franchising.
As well as being a show that covers an impressive diversity of sectors, from food to financial services, IFE places a strong emphasis on international expansion. International brands looking to penetrate the US market find the show a starting point, while US brands use the event to identify opportunities abroad.
With an educational conference programme covering everything from the basics to advanced topics, the IFE offers valuable information for any type of investor, whether they are just starting out or looking for advanced strategies for global expansion.
More information: International Franchise Expo
Franchise exhibitions are essential events for any entrepreneur or investor looking to expand their business or find opportunities in global markets. Whether you are interested in emerging markets such as Africa, looking to consolidate in Europe or explore the vast potential of Latin America and the United States, these fairs offer a unique platform to discover opportunities, establish strategic contacts and learn from industry experts.
For companies like Milano Cosmetics, participating in specialised trade fairs, such as Beauty Greece or the International Franchise Expo, represents an invaluable opportunity to expand their network of franchisees and bring their beauty and personal care product offerings to new markets. Attending these events not only allows the brand to grow, but also to stay at the forefront in the highly competitive beauty and aesthetics sector.
Attending these fairs is a strategic step for those who want to keep up with market trends, get expert advice and find the right franchises that align with their business objectives. For companies like Milano Cosmetics, and for any entrepreneur looking for growth and success in the world of franchising, these shows are a gateway to the future of international trade.
FranquiShop: franchise and entrepreneur fairs
The FranquiShop franchise fair is a key event for entrepreneurs and investors interested in the world of franchising. It offers the opportunity to connect in a direct and personalised way with franchisors, through half-hour meetings. During 2024, it will be held in several Spanish cities, such as Seville, Madrid, Malaga, Barcelona and Valencia, as well as Paris. Registration is free for entrepreneurs, providing an effective space for business growth and expansion, promoting success in the creation of new businesses.
Madrid Franchise Fair: 7 November 2024
The Madrid Franchise Fair 2024, organised by FranquiShop, will be held on 7 November at Rafaelhoteles Atocha. This event stands out for its innovative format that facilitates 30-minute meetings between entrepreneurs or investors and franchisors, previously scheduled online. The fair brings together established brands and emerging franchises from various sectors, providing a unique opportunity for those looking to invest or expand their business. Registration is free and appointments can be made directly through the official website.
More information at: Madrid Franchise Fair 2024.
Franchise Fair Paris: 14 November 2024
The FranquiShop Paris 2024 Franchise Fair will be held on 14 November at Espace Louis Armand, a landmark venue in the city. This event will offer a unique opportunity for entrepreneurs and future franchisees to connect with leading franchise brands, in sectors such as catering, aesthetics, education, among others. The fair stands out for its focus on pre-arranged meetings, where participants will be able to schedule appointments with the franchises of their interest, thus optimising business opportunities in a professional and dynamic environment. Registration is free of charge.
More details here.
N-trade fairs: Asturfranquicia Fair
26th November 2024
Asturfranquicia 2024 is presented as the reference event for the franchise sector in Asturias, providing a unique platform for entrepreneurs, investors and business people interested in the world of franchising. Held in the heart of Asturias, this annual fair has become a key space for those seeking business opportunities in the north of Spain, offering information, networking and personalised advice to launch or expand franchises.
In its 2024 edition, Asturfranquicia expands its scope and activities, adapting to current market trends and offering tools that respond to the needs of entrepreneurs. This year, the event has a diversified programme that includes conferences, workshops and round tables, where industry experts will address topics such as digital transformation, marketing and expansion strategies. In addition, emerging sectors and how franchises can adapt to new consumer demands will be explored.
One of the most valued aspects of Asturfranquicia is its practical approach. During the event, attendees have the opportunity to meet first-hand with representatives of established franchises, discover new business models and receive personalised advice on investment, financing and management. This approach allows both franchisors and franchisees to find in Asturfranquicia a space for growth and learning.
Asturfranquicia 2024 promises to be an essential event for those who wish to explore the world of franchising, facilitating the meeting between businessmen and entrepreneurs in search of new horizons. Thus, this event continues to consolidate itself as a meeting point where opportunities become realities and where businesses find their way to success.
